Optimization Tips For Mobile Websites | The Communication Blog

Monday, November 12, 2012

Optimization Tips For Mobile Websites

By Michael Brown


The development of the smartphone market surely has birthed a new breed of consumers who wish to centralise their long list of activities through their Web-enabled devices. What is the implication of the growing number of smartphone users? Well, it definitely calls for one thing: the creation of mobile version of web sites. A mobile website introduces a new door of possibilities to a broad group of people.

This considerable switch in user access to the Internet has certainly altered the landscape for internet marketing and SEO (search engine optimization) because the appearance and feel of content, changes on a mobile so the effect of Internet Marketing has changed massively . With the use of miniature sceen viewing of websites it means that people 'snap read' everything, so it is more than ever now important to use more visuals and less text which is the anti-thesis of SEO!

The mobile scene begs your participation. To turn smartphone users into followers, make sure you accentuate your brand's presence on credible mobile interfaces.

Creating a mobile version of your site takes creative planning and strategy. Definitely, one of the primary concerns of your mobile website ought to be user experience. Here are some things to consider you prep up a site that's designed for the smartphone user market:

Study how smartphone users interact with the information. Determine how they want data displayed and what types of information should be highlighted. As you know, building a desktop version is entirely different from a mobile version. Smartphone users are typically on the go people who desire immediate, relevant data. Knowing how your target audiences work with data while on a smaller screen can inspire you to formulate a mobile design strategy that suits their personality.

Avoid clutter on your mobile site. Pick a clean, clear design that lures visual appetite even when the client is viewing your website on a smaller screen. A messy, overdesigned website gets left behind easily.

Don't go for flash technology. Apple and Android are determined not to support Adobe's innovation. If you continue utilising flash, your website might not be appropriately displayed in most smartphones.




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