What's Better, Custom Postcards Or Traditional Postcards? | The Communication Blog

Wednesday, October 28, 2009

What's Better, Custom Postcards Or Traditional Postcards?

By Mitzi H. Hewitt

Who needs traditional postcards when there are custom postcards? The answer, nowadays, is probably "nobody, " if people were to stop and think about things for a moment. The advent of the Internet has made it extremely easy to create a custom postcard in ways that were never possible just 10 or 15 years ago.

Normally, people can recite a hundred different reasons for why they went with traditional postcards when they were on vacation. Perhaps they were trapped in the souvenir store during a rainstorm and decided to grab a handful. That's no longer necessary, as new digital technologies have made it possible to personalize a postcard to send out that is different from the ones sent out by thousands of people over the decades.

Most likely, people have available to them hundreds or even thousands of photos that would be excellent as subjects for postcards. This includes, of course, vacation photos that can be far superior to the tired old traditional postcards seen in most every souvenir shop anywhere people go to vacation around the world.

There are a number of quality websites on the Internet that specialize in helping people create custom postcards. Usually, good websites give a person a way to not only turn any photo into a postcard but also a way to print them, put stamps on them and then mail them out all without you having to lick a stamp or drive to a post office.

All that's needed to find these websites is a few moments on the Internet and a search engine. Enter in a phrase such as "create online custom postcards" and then browse through the results that are returned by the search engine. You're going to be looking for site that helps every step of the way in the creation and then mailing out of such postcards.

For the most part, all of the good websites will have a mechanism for uploading a photograph directly into the website and then manipulating and formatting it until it comes out looking perfect. They also have storage areas for images and ways to look at any other cards that have been made by the user in the past.

After the image is uploaded, good websites will walk the user through every step necessary to format those photographs so that a user can get an idea of what the photograph that's been customized onto a postcard will look like at the end. This means that both the front and the back will be viewed, and the user can select the type font that will be used for the backside of the card.

Once all that's done, it's just a matter of mailing it out. Good websites help take care of everything in this regard, and will even make sure that stamps are placed on it and get any postcards created and designated for mail out are done so in a timely and efficient manner. So take a few moments to consider what would be more popular; the same old postcards everybody gets or something that's snappy and personal? The answer should be obvious.

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