Twitter Marketing Services: Why Are They Important? | The Communication Blog

Wednesday, April 21, 2010

Twitter Marketing Services: Why Are They Important?

By Meagan Gray

Twitter is a micro-blogging site which asks you a simple question, "What are you doing?" It takes the very best of Facebook, message boards, and blogs and puts them all together in a easy to use, enjoyable interface. Using Twitter for marketing is an easy and efficient way to get hold of specific visitors and drive them to any website link that you wish. It makes it possible for anyone with an account to publish up to 140 characters in a text field as an approach to update, remark, promote or communicate to other people who are following you. When people follow you, they see what you've currently contributed once they sign in. These people discover your "tweets", which are the posts you write. Here are a number of valuable tips to use Twitter to advertise your company.

Use it to get new customers. Use Twitter's search to find individuals who might be attracted to your product or service. It really is effortless to follow anyone on Twitter. And you'll be amazed on how often they decide to follow you as well.

Use it to develop your contact list. Use Twitter's search to locate people who may be interested in the periodical newsletter you distribute to your contact list. Invite these folks to join.

Monitor your organization or brand name on Twitter. Use it to better label yourself or your organization. Remember, when somebody wishes to learn more about you or your company, they are significantly making use of websites like Twitter for research. You can simply use Twitter to determine yourself as an authority within your industry.

Use it to build buzz about an approaching product or website launch. You'll be able to announce special offers, deals or sales regarding your newest merchandise. If you are a dealer or anybody who often has special offers, you may use Twitter to announce these deals immediately to a huge audience.

Use it to fill in followers on breaking news regarding your company. In case your firm is cited in a new article, tweet about this and feature a link to the article. Or if you are at a convention or trade show, you could tweet what you are doing and invite people to visit you in person.

Use it to promote new pieces of content you or your business creates to drive traffic to your site. From online content articles to blog posts or even from videos to webinars, each time you add something in the Web which is worthwhile, tweet about it and provide a link. A good idea is to publish posts on other sites that are relevant to your organization, such as a customer achievement story or some other PR coverage. When you have other content material that's appealing to your audience like a free webinar, submit links to those too.

Use it for learning new marketing and advertising ideas, secrets and techniques. When you stick to the right people, and you need to be particular about who you follow, you'll get pointed to a good amount of valuable tutorials, training videos, e-zines and other things that teach you about marketing.

Using Twitter for Marketing is all about having a large amount of followers for them to receive your informative updates which lead them to your websites!

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