The 5 Ways Your Business Can Save a Ton With an Ultra-simple Answering Service | The Communication Blog

Thursday, April 1, 2010

The 5 Ways Your Business Can Save a Ton With an Ultra-simple Answering Service

By William Clark

Don't worry, we're not here to tell you about the great new piece of software that will replace every single person who answers a phone in your business with a grating, annoying computerized voice. Instead, this is about saving money by making your calls smarter and better -- and for that, you need an answering service.

#5: Hold onto customer leads

A person at the end of the line is exactly what you need in order to answer your customers' questions. If they call up -- even if you aren't selling anything directly to them, as a business -- every chance they get to interact with a skilled human voice is a better chance for your business.

#4: The human touch

Computers aren't really that great when it comes to interacting, over the phone, with people. After many years of endless frustration, most of us have given up on the fact that a computer can ever replace a real person. Now, thanks to answering services, you don't have to choose between an expensive or a terrible solution.

#3: Increase Your Staff, Increase Your Customer Confidence

Even if you haven't hired an answering service and placed it in-house, full of staff that you have trained personally -- even if it's outsourced -- the fact is, these are people working for your company. They are your staff, even if they are not your essential, key staff. More staff, more voices to receive concerns and questions -- this means more confidence from your customers.

#2: Efficiency must be tempered with consideration

The reason we're stuck with awful computer-based answering systems is simple -- people tried to save money and thought that technology could easily and happily replace machines. Now we know it's just not the case, and we're moving back to human answering services that will keep our customers happy.

#1: Make sure the right people answer the right calls

If you are a small or medium-sized business, your key players are probably spending a lot of time on the phone. It's what happens when there's a growing number of people who need specific, key answers only they can provide. But without an answering service, calls get directed to the wrong people, or placed directly to your leaders when they should be routed elsewhere. A call answering service solves this.

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