Is RIM Falling Apart? | The Communication Blog

Monday, September 17, 2012

Is RIM Falling Apart?

By Seth Peterson


Now in its track record, Research In Motion RIM stumbles out of the top smartphone makers as outlined by investigation firm IDC.

Certainly trouble is in the wings for RIM for a long time now, with current lay offs and news that the corporation could be operating at a loss of revenue topping statements. A shuffling of the deck amongst the vip's was predictable, but the further delaying of BlackBerry 10 caused a serious stir in the market segments.

The headlines from IDC might not be that unexpected given the above mentioned, nevertheless the slide in fortunes for RIM in accordance with IDC's data does prove educative. "RIM is in uncharted territory now," states Kevin Restivo, an analyst with IDC. "Its new found standing on earth is a principal outcome of extreme competition and so show deficits to the likes of Apple, Samsung and also other Android-powered cell phone traders. RIM wants cutting edge products in market quickly if it's to staunch the bleeding."

In 2007, RIM organized ten percent of market share. By 2008, the Waterloo company was as much as 15.6 percent. It arrived at its maximum degree in 2009 with 19.9 of the global smartphone marketplace, although that wasn't likely to go very far. As the marketplace was filled with state of the art smart phone goods from the likes of Apple's iPhone, RIM stumbles out of the top phone makers. By 2010, marketplace investment was down to 16 %. A yr later on, the crash was to the 10.3% mark and RIM located itself in a tailspin.

Right now, RIM sets at a meager 6.7 percent in the international mobile phone market - there may be no turning back.

Considering that IDC commenced monitoring the stats in 2004, RIM has generally observed itself in the top 5. On the other hand, Samsung sitting at merely 1.8% in 2007. And now the business states 32.6 % in probably the most not long ago tested monetary quarter.

Astoundingly, RIM is seeing development in certain worldwide markets. The organization has created no bones about that, hugging to perhaps the slightest indicators of good results in a go to enhance its mindset. While business within the USA has practically fallen from the map, RIM nevertheless anticipates that appearing market segments like Latin America and then Africa will help. China, a possibly large industry, is Apple territory for now also it doesn't look like much will almost certainly alter that.




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